Introducing the Daily Egg Internet Marketing and Conversion Rate Optimization Glossary

We’re pleased to announce our new glossary section at The Daily Egg. You can find it in our top navigation under “Resources” if you’re on a desktop computer: ..or in the “hamburger menu” if you’re on a mobile device: We’ve been working on this slowly for a while now. As we publish articles, often our writers will refer to terms, industry jargon and acronyms that not everyone is familiar with. We figured an online glossary would be a good resource to keep our readers informed on all this terminology. We try to go beyond simply defining terms. If you click-through…

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Introducing the Daily Egg Internet Marketing and Conversion Rate Optimization Glossary

Monthly Web Development Update 12/2017: Pragmatic Releasing, Custom Elements, And Making Decisions

Today I read an eye-opening article about the current young generation and their financial future. It’s hard to grasp words like “Millenials”, and there’s much talk about specific issues they face, but, for many of us, it’s not easy to understand their struggle — no matter if you’re older or younger than me (I qualify under the Millenial generation). But Michael Hobbes’ entertaining and super informative article revealed a lot to me.

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Monthly Web Development Update 12/2017: Pragmatic Releasing, Custom Elements, And Making Decisions

An Introduction To Automated Testing Of WordPress Plugins With PHPUnit

WordPress is a popular content management system for building websites because it is easy to get started with and a ton of themes and plugins are available to extend its feature set. The main reason WordPress has a lot of plugins and themes is because it’s easy for developers of any level to start building one. Most of its developers are not experienced, and they do not write tests for their work, perhaps because of the following reasons:

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An Introduction To Automated Testing Of WordPress Plugins With PHPUnit

How Do I Know If Venture Capital Fits My Business?

There is a popular image in the world of software which many young and inexperienced entrepreneurs are becoming infatuated with. It’s the idea that when you come up with an awesome idea, the highest peak to strive for — the ultimate goal — is getting in front of a venture capitalist and receiving a huge lump sum to propel your business to unimaginable heights and bring tremendous personal wealth. Well then, let’s explore what it really means to fund your business with equity capital.

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How Do I Know If Venture Capital Fits My Business?

10 Mistakes That Will Kill Your Relationships With Influencers

Influencers can be your long-term advocate and brand ambassadors. Spending even $1000 on influencers can yield amazing returns. You don’t want to kill your influencer relationships because of some overlooked or careless mistake. You can build invaluable relationships with your influencers that can be mutually beneficial. Truth be told: Relationships are fragile. When it comes to business, you have to maintain relationships with your partners, customers, and employees. Influencers are interesting people because they are your partners, customers, as well as employees. With your stringent timelines and busy schedule, you might lose track of your relationships with influencers. In an…

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10 Mistakes That Will Kill Your Relationships With Influencers

How To Use Underlined Text To Improve User Experience

(This article is supported by Adobe.) An underline is a horizontal line immediately below a portion of text. In our everyday experience, we underline to emphasize key sections of text, sometimes drawing an underline by hand below printed text. But underlines have their own place in the world of digital design. In fact, underlined text has become one of the most common, most recognizable features of our online experience. When we see an underlined word or sentence on a web page, we immediately assume it’s a link.

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How To Use Underlined Text To Improve User Experience

The Five Most Important Visual Elements Required for a Successful Company Blog

As a marketer, you cannot neglect the power of content. Sharing valuable information with your audience help you build trust with your audience and develop a strong and influential brand. We know that 61% of US online consumers are making purchases based on recommendations they read on blogs. Therefore, why wouldn’t you do the same thing? Why not set up a blog for your own company or the company you represent? I am not going into the technical details of setting up a company blog or how to make it web-ready for today’s environment, nor will I discuss the content…

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The Five Most Important Visual Elements Required for a Successful Company Blog

The Smashing Mystery Riddle #8, An Emoji Edition

Oh yes, the infamous mystery riddles are back! To celebrate the relaunch of this little website, we’ve prepared something special yet again — a Smashing Emoji Mystery Riddle. And this time, instead of scouting an answer in a physical place or on Twitter, it’s well hidden somewhere on this website.
So, What Can You Win? Among the first readers who tweet @smashingmag all the hidden emoji, we’ll raffle a quite extraordinary, smashing prize (and a couple of other Smashing extras):

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The Smashing Mystery Riddle #8, An Emoji Edition

10,000 Hours of Practice Won’t Increase Conversions (But This Will)

It’s a maxim we’ve all heard and one we’re likely just as sick of. A saying which, if you spend any time on LinkedIn or other self-promotional platforms, you’ll find adorning countless updates, “motivational” images, and influencing all kinds of statuses. A belief so ingrained in the modern business psyche that it’s become almost synonymous with success. What’s the belief I’m referring to? Malcolm Gladwell’s idea that with 10,000 hours of practice, you can become an expert at anything. It’s an approach almost every successful person recommends. Countless hours of hustle will have you mastering your craft and reaching some…

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10,000 Hours of Practice Won’t Increase Conversions (But This Will)

Understanding CSS Layout And The Block Formatting Context

There are a few concepts in CSS layout that can really enhance your CSS game once you understand them. This article is about the Block Formatting Context (BFC). You may never have heard of this term, but if you have ever made a layout with CSS, you probably know what it is. Understanding what a BFC is, why it works, and how to create one is useful and can help you to understand how layout works in CSS.

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Understanding CSS Layout And The Block Formatting Context

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