How to NOT Distract, Destroy and Decimate Your Google Shopping Traffic

Google Shopping is taking off like a rocket ship. Consumers love the visually based Product Listing Ads, especially on mobile. Retailers are also taking note, spent big on the channel in 2015. That spending paid off: Research showed that Google Shopping Product Listing Ads (PLAs) drove 15% of retailers’ sitewide revenue during Holiday 2015, up from 9.6% in 2014. It’s safe to say that competition in Google Shopping is sure to continue heating up — especially now that Google Shopping ads dominate the right-hand side of the desktop SERP (pictured): So the time is now for Google Shopping users to…

The post How to NOT Distract, Destroy and Decimate Your Google Shopping Traffic appeared first on The Daily Egg.

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How to NOT Distract, Destroy and Decimate Your Google Shopping Traffic

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