Tag Archives: litmus

Infographic: The Ultimate Guide to International Email Spam Laws

international email spam

I find this infographic very fitting for 2017. I’m starting to get a lot of emails from companies that haven’t asked permission to email me. I suspect that a few of the new sales-prospect scraping technologies out there are supplying email addresses to aggressive sales and marketing teams. It’s not the worst thing in the world to get a few unsolicited emails every once in a while. But, I should warn these companies that they’re entering dangerous waters. Read this infographic below to make sure you’re not spamming your global propsects. It’s also a good idea for U.S. companies to…

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Infographic: The Ultimate Guide to International Email Spam Laws

What Can You Learn From Tracking 17 Billion Email Opens?

email market share

Wow. Now, this is an infographic. So many infographics under-deliver. They’re forced. They spawned because it ended up on a “Marketing Q1” to-do list. And they end up being useless, enormous, ugly image files that just kills everyone’s bandwidth. An infographic is really a data visualization that presents useful data and makes it easy for viewers to do something actionable with it. That’s what the infographic below does. The number one takeaway from this graphic is: your list is reading your email on their phones. Are your emails optimized for mobile? Are you thinking about how people behave on mobile…

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What Can You Learn From Tracking 17 Billion Email Opens?

An Introduction To Building And Sending HTML Email For Web Developers

HTML email: Two words that, when combined, brings tears to a developer’s eyes. If you’re a web developer, it’s inevitable that coding an email will be a task that gets dropped in your lap at some time in your career, whether you like it or not. Coding HTML email is old school. Think back to 1999, when we called ourselves “webmasters” and used Frontpage, WYSIWYG editors and tables to mark up our websites.

An Introduction To Building And Sending HTML Email For Web Developers

Not much has changed in email design. In fact, it has gotten worse. With the introduction of mobile devices and more and more email clients, we have even more caveats to deal with when building HTML email.

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An Introduction To Building And Sending HTML Email For Web Developers