Tag Archives: written

Hacking Your User Onboarding Process: 10 Strategies to Try Now

There is some confusion about what the overall objective of the onboarding process should be. Many view onboarding as an opportunity to get new users up and running. However, I prefer to think of it as laying the foundation for a long-term relationship with your brand or application. Particularly for software companies, it’s crucial to focus on your retention rates if you want to be in business for the long-term. Effective user onboarding is an essential first step in achieving this. The best way to ensure that new sign-ups become active users is by delivering value. Your onboarding process should…

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Hacking Your User Onboarding Process: 10 Strategies to Try Now

“Making It Right”: Product Management For A Startup World

You’ve seen this happen a thousand times. An organization struggles with a high level of internal enthusiasm and creative chaos that team leaders don’t know how to handle any more. To bring order into projects, a new product manager is appointed, under huge expectation, and with unclear responsibilities and big goals defined within a very short timeframe. That’s when things usually go south, resulting in failed projects, crushed teams and disappointed clients.

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“Making It Right”: Product Management For A Startup World

What The Heck Is SEO? A Rebuttal

This article is a collective reply of the active members of the SEO community to the article “The Inconvenient Truth About SEO” in which Paul Boag discusses the value of search engine optimization for website owners. Written and edited by Bill Slawski and Will Critchlow, this article explains what exactly “SEO” means today and discusses the common view many Web designers share about the work of SEO companies.—Ed.
When I [Bill Slawski] saw a link to a Smashing Magazine article titled “The Inconvenient Truth About SEO” by Paul Boag a week ago, my fear was that the headline would lead to an article blaming SEO for global warming and other calamities.

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What The Heck Is SEO? A Rebuttal

Design Language: The Mystery of Organic Ambigram

The ambigram is one of the few modern letterforms that engage both your intellect and intuition simultaneously. It reads as a word while also communicating a deeply familiar pattern. This is something beyond the ambigram’s obviously clever construction. I’ve thought quite a bit about why I love this word-image hybrid, and I’ll set out here to uncover just what it is about the ambigram’s design and structure that makes it so captivating.

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Design Language: The Mystery of Organic Ambigram

Renegotiating The Contract (And Other Tales Of Horror)

You’ve met with the client, done the creative brief and gotten some kind of written agreement or contract. Work has been creative and progressing nicely. The joy and hope for life slowly return as the scent of money looms. So, with an overdose of sleeping pills no longer your retirement plan, you start to delete your suicide note and dispose of the envelopes containing instructions on terminating your accounts on Twitter, Facebook and LinkedIn.

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Renegotiating The Contract (And Other Tales Of Horror)

The Celebration Of Comic Strip And Cartoon Art

Comics aren’t just for children, as some people might think. There are many comics written with adults in mind, and this is reflected in the depth and scope of the artwork. Comic strips are widely read around the world in newspapers, magazines, books and the internet. Some are created simply to make people laugh, some are made to entertain (often with storylines worthy of a novel) and there are some that make political or social commentary.

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The Celebration Of Comic Strip And Cartoon Art